Business Intelligence: How to Manage HR Based on Data

Do you know Business Intelligence? Do you know how it can help in the management of selection processes and decision making? Check it out here!

Business Intelligence


Transforming real data into market intelligence: this is the basic principle of an HR that works with Business Intelligence. How does this happen? Collecting, organizing, analyzing, and monitoring all kinds of information that goes through the sector.


This is not only possible, but it is also necessary for the face of competition that is strategically advanced. Want to better understand this practice? Then see how to manage HR based on data!

Use human resource management solution to manage HR activities.

Types of data that Business Intelligence operates

In a few lines, it is possible to list the amount of important information that HR holds. Among the main ones, we can highlight the behavioral profile of employees, absenteeism rate, turnover, team performance, individual and collective productivity, various investments in human capital, etc.


Although it is not always organized, all of this is part of the amount of information that HR has and can access. Therefore, in view of this, it was perceived, by great executives and theorists, the need for the sector to use this information and relate it to business results.


Thus, aligning the company's reality with market strategies, it became possible to create more impactful actions and increase the success of the brand.


HR working for the company's success

An aligned HR is one that can see, from its actions, direct and indirect consequences in business. It is to understand, for example, that employee satisfaction with their work results in greater productivity, and make this a front of the action.


In what way? Here are some ways to achieve this goal!

  • providing feedback to leaders and managers about their teams and their own performance;
  • creating periodic surveys of organizational climate;
  • showing in data the impact of management measures on business;
  • mapping the main indicators that the company needs to work on;
  • collecting sector strengths and weaknesses; supporting your follow-up;
  • offering innovative management tools, etc.

HR Benefits with Business Intelligence

We will now list the practical benefits of HR that works based on data, acting in the strategic creation of solutions for all areas of the business.


1. Reduction of turnover

High employee turnover is a problem that needs to be addressed. This index represents, among some aspects, a possible dissatisfaction of employees with the company. However, knowing that it exists is not enough to modify it.


HR, based on its data, will be able to more easily identify the deficiencies of the company in terms of employability, being able to modify this scenario, analyzing the points that need to improve.


2. Effective actions

Knowing which actions are giving truly effective results to the company is one of the benefits that the data provides. With reliable information, the company makes fewer mistakes and, mainly, hits more often, which in the business world is not the same.


3. Process control

Every organization is formed by administrative processes, which are guided, executed, and controlled by a human, material, and digital resources. Thus, it is important to know the effectiveness of each of these elements, identifying flaws and successes, monitoring them, and making them better and better.


Business Intelligence is able to provide content related to the main activities performed by the company. By providing this knowledge, it allows HR to work with indicators and offer the solutions that each one requires.

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